Ways To Reach The Spanish Market

In today’s world, nearly every company has a website.  But chances are your website is only in one language, and if you’re based in the US it’s probably like the other 99%+ websites that are only in English.

By utilizing a website translation service, you can translate all or part of your website into Spanish to reach an enormous market not only in Mexico but also in the US.  Much of the US population now speaks Spanish as a primary or secondary language.  But most people never hire a professional Spanish translation service because they think it will be too expensive to translate their website.  This couldn’t be further from the truth.  In fact, if cost is an issue, you may want to consider just having one Spanish landing page to offer your product or services and leave the remainder of your website in English.  This will allow you to begin to tap the Spanish market without the upfront investment in translation services.

Additionally, translating all or part of your website will help drive traffic from search engines.  Your website probably already ranks well in Google’s US search engine, but having a Spanish page will help you reach Google Mexico, Google Spain, and other Google foreign search engines that are looking for Spanish content.

To learn more about our Spanish translation services, click here to receive a free quote.

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Is Your Facebook Page in Spanish?

If you answered “no”…then why not? You are missing out reaching millions of potential customers and fans from around the world without a Facebook page in Spanish. Facebook ads are so effective in Mexico, that many companies focus their advertising dollars solely on Facebook. One of Facebook’s fastest growing markets was Mexico in 2010, and other Latin American countries aren’t far behind. Many companies are scared off by the idea of adding foreign languages to their website or Facebook pages, but it can only help you and can’t hurt you.

The translation of your Facebook page can be done in less than a day and for a very affordable rate. If you plan on engaging with your Spanish speaking customers, then you can hire a Spanish speaking customer service rep or hire a freelance translator to help you out on an as needed basis. Stop limiting your market and get your Facebook page translated into Spanish today!

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